Zen and the Art of Classified Advertising

By BRIAN M. CARNEY / Wall Street Journal
June 17, 2006; Page A10

SAN FRANCISCO — By almost any measure, Craigslist is a phenomenal success. It is the seventh-most-popular Web site in the world, according to the people who measure these things. The free online-classifieds site has become the nightmare of newspaper executives everywhere it launches a list. While it does not release financial statements, no one doubts — and its chief executive does not dispute — that it is comfortably profitable and has been so since 1999, about the time most other children of the dot-com boom started running out of cash.

read more | digg story

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>